The Industry

Smartphones and Pocket PCs can be found everywhere from Main Street to Wall Street. And just like the personal computers before them, Smartphones are taking the world by storm.

The growth has been explosive. According to Microsoft, more than 11 million Smartphones were sold for the 2007 fiscal year—an 85% year-over-year increase. And Microsoft expects to nearly double this amount in 2008, projecting sales of more than 20 million Smartphones.

For consumers and businesses today, owning the device is just the beginning. Demand for mobile content and software is projected to grow to up to 20 times its current level through 2010. People from all walks of life are spending more on mobile content like software, movies, music and premium news..

Smartphone & Pocket PC magazine readers are on the leading edge of this dramatic growth. In fact, they are the ones leading it!

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